While producing an advertisement, authors choose persuasive ...

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Ano: 2022 Banca: Instituto Consulplan Órgão: SEED-PR Prova: Instituto Consulplan - 2022 - SEED-PR - Área de Conhecimento: LEM – Inglês |

Q2115063 Inglês

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While producing an advertisement, authors choose persuasive strategies aiming at determining readers’/viewers’ behavior. Among the argumentative strategies selected for the above campaign, we spotlight the:

Parternship with facebook.com, which will boost the event’s reliability and integrity level.

Usage of conotative language, which leads the reading audience’s focus to financial issues.

Readers’ informal treatment, which mitigates the seriouness of the problem that is exposed.

Wordplay with “spare” and “wear” driving the readers’ attention to needy people’s position.

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While producing an advertisement, authors choose persuasive ...

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