The writer considers “Perhaps the extreme in this area” bec...
Rental Business
Renting, also known as hiring, is an agreement where a payment is
made for the temporary use of a good, service or property owned
by another. A gross lease is when the tenant pays a flat rental
amount and the landlord pays for all property charges regularly
incurred by the ownership. The rental business in Brazil has grown
fantastically in a relatively short period of time and almost without
the general public noticing. Renting is not new in the country, and
it already covers more items than most consumers might think. For
many years it has been common for women to rent hats, dresses,
shoes and other items of clothing for weddings. As the Brazilian
car industry grew, auto rental agencies appeared by the dozens.
Agencies offering temporary help for offices or domestic purposes
have been around for quite a long time. But you can also rent items
such as furniture as well as decorative plants for home or office.
Perhaps the extreme in this area is a company which rents
complete new clothing for women and guarantees to exchange and
renew. (Adapted from an article by Tom Barnett, “Brazil Herald’s
Supplement”)