Questões Militares de Inglês - Interpretação de texto | Reading comprehension
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The Bookstore's Last Stand
*Barnes & Noble is the largest book retailer in the United States.
(...) No one expects Barnes & Noble* to disappear overnight. The worry is that it might slowly wither as more readers embrace e-books. What if all those store shelves vanished, and Barnes & Noble became little more than a cafe and a digital connection point? Such fears came to the fore in eariy January, when the company projected that it would lose even more money this year than Wall Street had expected. Its share price promptly tumbled 17 percent that day.
Lurking behind all of this is Amazon.com , the dominant force in books online and the company that sets teeth on edge in publishing. From their perches in Midtown Manhattan, many publishing executives, editors and publicists view Amazon as the enemy — an adversary that, if unchecked, could threaten their industry and their livelihoods.
Like many struggling businesses, book publishers are cutting costs and trimming work forces. Yes, electronic books are booming, sometimes profitably, but not many publishers want e-books to dominate print books. Amazon's chief executive, Jeffrey P. Bezos, wants to cut out the middleman — that is, traditional publishers — by publishing e-books directly.
Which is why Barnes & Noble, once viewed as the brutal capitalist of the book trade, now seems so crucial to that industry's future. Sure, you can buy bestsellers at Walmart and potboilers at the supermarket. But in many locales, Barnes & Noble is the only retailer offering a wide selection of books. If something were to happen to Barnes & Noble, if it were merely to scale back its ambitions, Amazon could become even more powerful and — well, the very thought makes publishers queasy. (...)
Disponível em:http://www.nytimes.com/2012/01/29/business/barnes-noble-taking-on-amazon-in-the-fight-of-its-life.html?pagewanted=all>
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The History of the Maori
The arrival of the Maori people to New Zealand is deemed as somewhat of a mystery. It is estimated that the first Polynesians arrived over 1000 years ago, possibly around 800 AD or even earlier. Linguistic and cultural evidence suggests that the Maori travelled originally from the Cook Islands - an enormous feat at that time considering the prevailing winds make sailing in a southeast direction extremely difficult. It is because of this that the first navigators probably carne here by design, looking for land whose presence may have been indicated by migratory birds, still flying these paths today. It is unknown if these first explorers actually settled here, or if in fact they returned to the Rarotongan Islands to herald the migration.
By the end of the fourteenth century, settlement was established throughout the country, most being in the warmer climes of the north, being closer to that of their origins. Being Neolithic, devoid of hides and textiles, they clothed themselves in cloaks constructed with woven flax and adorned with dog fur or feathers provided by many native birds including kiwi and moa. The northern conditions were favorable for many of the subtropical food plants they brought with them, in particular the sweet potato, or Kumara. The Maori people also lived off the abundant produce provided by native birds and the sea. In the south the bird life was hunted to extinction, the most famous of which being the Moa, the spectacular flightless bird that could reach up to 3.7m in height.
Disponível em: <http://www.newzealandnz.co.nz/maori/>
Para a questão, leia o texto seguinte e marque a opção correta.
The History of the Maori
The arrival of the Maori people to New Zealand is deemed as somewhat of a mystery. It is estimated that the first Polynesians arrived over 1000 years ago, possibly around 800 AD or even earlier. Linguistic and cultural evidence suggests that the Maori travelled originally from the Cook Islands - an enormous feat at that time considering the prevailing winds make sailing in a southeast direction extremely difficult. It is because of this that the first navigators probably carne here by design, looking for land whose presence may have been indicated by migratory birds, still flying these paths today. It is unknown if these first explorers actually settled here, or if in fact they returned to the Rarotongan Islands to herald the migration.
By the end of the fourteenth century, settlement was established throughout the country, most being in the warmer climes of the north, being closer to that of their origins. Being Neolithic, devoid of hides and textiles, they clothed themselves in cloaks constructed with woven flax and adorned with dog fur or feathers provided by many native birds including kiwi and moa. The northern conditions were favorable for many of the subtropical food plants they brought with them, in particular the sweet potato, or Kumara. The Maori people also lived off the abundant produce provided by native birds and the sea. In the south the bird life was hunted to extinction, the most famous of which being the Moa, the spectacular flightless bird that could reach up to 3.7m in height.
Disponível em: <http://www.newzealandnz.co.nz/maori/>
Para a questão, leia o texto seguinte e marque a opção correta.
The History of the Maori
The arrival of the Maori people to New Zealand is deemed as somewhat of a mystery. It is estimated that the first Polynesians arrived over 1000 years ago, possibly around 800 AD or even earlier. Linguistic and cultural evidence suggests that the Maori travelled originally from the Cook Islands - an enormous feat at that time considering the prevailing winds make sailing in a southeast direction extremely difficult. It is because of this that the first navigators probably carne here by design, looking for land whose presence may have been indicated by migratory birds, still flying these paths today. It is unknown if these first explorers actually settled here, or if in fact they returned to the Rarotongan Islands to herald the migration.
By the end of the fourteenth century, settlement was established throughout the country, most being in the warmer climes of the north, being closer to that of their origins. Being Neolithic, devoid of hides and textiles, they clothed themselves in cloaks constructed with woven flax and adorned with dog fur or feathers provided by many native birds including kiwi and moa. The northern conditions were favorable for many of the subtropical food plants they brought with them, in particular the sweet potato, or Kumara. The Maori people also lived off the abundant produce provided by native birds and the sea. In the south the bird life was hunted to extinction, the most famous of which being the Moa, the spectacular flightless bird that could reach up to 3.7m in height.
Disponível em: <http://www.newzealandnz.co.nz/maori/>
Para a questão, leia o texto seguinte e marque a opção correta.
The History of the Maori
The arrival of the Maori people to New Zealand is deemed as somewhat of a mystery. It is estimated that the first Polynesians arrived over 1000 years ago, possibly around 800 AD or even earlier. Linguistic and cultural evidence suggests that the Maori travelled originally from the Cook Islands - an enormous feat at that time considering the prevailing winds make sailing in a southeast direction extremely difficult. It is because of this that the first navigators probably carne here by design, looking for land whose presence may have been indicated by migratory birds, still flying these paths today. It is unknown if these first explorers actually settled here, or if in fact they returned to the Rarotongan Islands to herald the migration.
By the end of the fourteenth century, settlement was established throughout the country, most being in the warmer climes of the north, being closer to that of their origins. Being Neolithic, devoid of hides and textiles, they clothed themselves in cloaks constructed with woven flax and adorned with dog fur or feathers provided by many native birds including kiwi and moa. The northern conditions were favorable for many of the subtropical food plants they brought with them, in particular the sweet potato, or Kumara. The Maori people also lived off the abundant produce provided by native birds and the sea. In the south the bird life was hunted to extinction, the most famous of which being the Moa, the spectacular flightless bird that could reach up to 3.7m in height.
Disponível em: <http://www.newzealandnz.co.nz/maori/>
According to the cartoon, Leo is having an uncomfortable
flight
According to the text, studying abroad
Write (T) for the true statements or (F) for the false statements.
( ) Antarctica must be preserved for research purposes.
( ) Tourists don’t need the scientists to visit Antarctica.
( ) Simple mistakes can be damaged by opening the wrong door.
( ) Tourists can make simple mistakes and damage some of the researchers’ projects.
Choose the correct alternative.
WHY IS HANDWRITING IMPORTANT?
Jotting down a shopping list, writing a birthday card, taking down a phone message, completing a form at the bank ….handwriting is part of our daily lives. It is on show to others and may be used to make judgments about us.
Writing has a very long history. It began as simple pictographs drawn on a rock, which were then combined to represent ideas and developed into more abstract symbols. Just like our writing today, early symbols were used to store information and communicate it to others.
In recent years, modern technology has dramatically changed the way we communicate through writing. However, despite the increased use of computers for writing, the skill of handwriting remains important in education, employment and in everyday life.
Time devoted to the teaching and learning of letter formation in the early years will pay off. Legible writing that can be produced comfortably, at speed and with little conscious effort allows a child to attend to the higher-level aspects of writing composition and content. This is important when assessments are based on written work, particularly in time-limited written examinations, which remain as a major form of assessment for many formal qualifications. Without fast and legible handwriting, students may miss out on learning opportunities and under-achieve academically.
Beyond formal education, most employment situations will involve at least some handwriting and many require the communication of critical information (e.g. medical notes, prescriptions).
Thus, handwriting with pen and paper still has an important role from early childhood through our adult lives, but more and more, people are shifting from paper to electronic modes of communication. Interestingly though, many personal computers now have handwriting recognition capability so that handwriting as means of interacting with computers is becoming more pervasive. It seems, therefore, that even in this modern age, handwriting remains an important skill for communication.
Disponível em: <http://www.nha-handwriting.org.uk/handwriting/why-is-handwriting-importanT>
ARE YOU A FACEBOOK ADDICT?
Are you a social media enthusiast or simply a Facebook addict? Researchers from Norway have developed a new instrument to measure Facebook addiction, the Bergen Facebook Addiction Scale.
"The use of Facebook has increased rapidly. We are dealing with a subdivision of Internet addiction connected to social media," Doctor of Psychology Cecilie Schou Andreassen says about the study, which is the first of its kind worldwide.
Andreassen heads the research project “Facebook Addiction” at the University of Bergen (UiB). An article about the results has just been published in the renowned journal Psychological Reports. She has clear views as to why some people develop Facebook dependency.
"It occurs more regularly among younger than older users. We have also found that people who are anxious and socially insecure use Facebook more than those with lower scores on those traits, probably because those who are anxious find it easier to communicate via social media than face-to face," Andreassen says.
People who are organised and more ambitious tend to be less at risk from Facebook addiction. They will often use social media as an integral part of work and networking.
"Our research also indicates that women are more at risk of developing Facebook addiction, probably due to the social nature of Facebook," Andreassen says.
Six warning signs
As Facebook has become as ubiquitous as television in our everyday lives, it is becoming increasingly difficult for many people to know if they are addicted to social media. Andreassen’s study shows that the symptoms of Facebook addiction resemble those of drug addic addiction, and chemical substance addiction.
The Bergen Facebook Addiction Scale is based on six basic criteria, where all items are scored on the following scale: (1) Very rarely, (2) Rarely, (3) Sometimes, (4) Often Always.
• You spend a lot of time thinking about Facebook or planning to use of Facebook.
• You feel an urge to use Facebook more and more.
• You use Facebook in order to forget about personal problems.
• You have tried to cut down on the use of Facebook without success.
• You become restless or troubled if you are prohibited from using Facebook.
• You use Facebook so much that it has had a negative impact on your job/studies.
Andreassen’s study shows that scoring “often” or “very often” on at least four of the six items may suggest that you are addicted to Facebook.
Disponível em: <http://www.sciencedaily.com/releases/2012/05/120507102054.htm> Acesso em: 3 jun. 2013 (Texto adaptado)
ARE YOU A FACEBOOK ADDICT?
Are you a social media enthusiast or simply a Facebook addict? Researchers from Norway have developed a new instrument to measure Facebook addiction, the Bergen Facebook Addiction Scale.
"The use of Facebook has increased rapidly. We are dealing with a subdivision of Internet addiction connected to social media," Doctor of Psychology Cecilie Schou Andreassen says about the study, which is the first of its kind worldwide.
Andreassen heads the research project “Facebook Addiction” at the University of Bergen (UiB). An article about the results has just been published in the renowned journal Psychological Reports. She has clear views as to why some people develop Facebook dependency.
"It occurs more regularly among younger than older users. We have also found that people who are anxious and socially insecure use Facebook more than those with lower scores on those traits, probably because those who are anxious find it easier to communicate via social media than face-to face," Andreassen says.
People who are organised and more ambitious tend to be less at risk from Facebook addiction. They will often use social media as an integral part of work and networking.
"Our research also indicates that women are more at risk of developing Facebook addiction, probably due to the social nature of Facebook," Andreassen says.
Six warning signs
As Facebook has become as ubiquitous as television in our everyday lives, it is becoming increasingly difficult for many people to know if they are addicted to social media. Andreassen’s study shows that the symptoms of Facebook addiction resemble those of drug addic addiction, and chemical substance addiction.
The Bergen Facebook Addiction Scale is based on six basic criteria, where all items are scored on the following scale: (1) Very rarely, (2) Rarely, (3) Sometimes, (4) Often Always.
• You spend a lot of time thinking about Facebook or planning to use of Facebook.
• You feel an urge to use Facebook more and more.
• You use Facebook in order to forget about personal problems.
• You have tried to cut down on the use of Facebook without success.
• You become restless or troubled if you are prohibited from using Facebook.
• You use Facebook so much that it has had a negative impact on your job/studies.
Andreassen’s study shows that scoring “often” or “very often” on at least four of the six items may suggest that you are addicted to Facebook.
Disponível em: <http://www.sciencedaily.com/releases/2012/05/120507102054.htm> Acesso em: 3 jun. 2013 (Texto adaptado)
ARE YOU A FACEBOOK ADDICT?
Are you a social media enthusiast or simply a Facebook addict? Researchers from Norway have developed a new instrument to measure Facebook addiction, the Bergen Facebook Addiction Scale.
"The use of Facebook has increased rapidly. We are dealing with a subdivision of Internet addiction connected to social media," Doctor of Psychology Cecilie Schou Andreassen says about the study, which is the first of its kind worldwide.
Andreassen heads the research project “Facebook Addiction” at the University of Bergen (UiB). An article about the results has just been published in the renowned journal Psychological Reports. She has clear views as to why some people develop Facebook dependency.
"It occurs more regularly among younger than older users. We have also found that people who are anxious and socially insecure use Facebook more than those with lower scores on those traits, probably because those who are anxious find it easier to communicate via social media than face-to face," Andreassen says.
People who are organised and more ambitious tend to be less at risk from Facebook addiction. They will often use social media as an integral part of work and networking.
"Our research also indicates that women are more at risk of developing Facebook addiction, probably due to the social nature of Facebook," Andreassen says.
Six warning signs
As Facebook has become as ubiquitous as television in our everyday lives, it is becoming increasingly difficult for many people to know if they are addicted to social media. Andreassen’s study shows that the symptoms of Facebook addiction resemble those of drug addic addiction, and chemical substance addiction.
The Bergen Facebook Addiction Scale is based on six basic criteria, where all items are scored on the following scale: (1) Very rarely, (2) Rarely, (3) Sometimes, (4) Often Always.
• You spend a lot of time thinking about Facebook or planning to use of Facebook.
• You feel an urge to use Facebook more and more.
• You use Facebook in order to forget about personal problems.
• You have tried to cut down on the use of Facebook without success.
• You become restless or troubled if you are prohibited from using Facebook.
• You use Facebook so much that it has had a negative impact on your job/studies.
Andreassen’s study shows that scoring “often” or “very often” on at least four of the six items may suggest that you are addicted to Facebook.
Disponível em: <http://www.sciencedaily.com/releases/2012/05/120507102054.htm> Acesso em: 3 jun. 2013 (Texto adaptado)